Cybertruck Business Branding Wrap

Sports Research commissioned Wrap Bullys to prepare a Tesla Cybertruck for an influencer event, where the vehicle served as a display for the Sweet Sweat brand. We wrapped the stainless steel body in 3M satin black, then added gloss black reflective logos and reflective white lettering to match the product packaging. In daylight, the black logos appear as a low-contrast mark against the satin finish. Under direct light at night, the logos and company name reflect back, giving the vehicle a second appearance without changing the design.